Six Principles of Persuasion
Contents
Overview
Professor Robert Cialdini developed what he describes as ‘six universal principles of persuasion’. These fundamental human states allow leaders to increase the likelihood of influencing others.
Craft and User Level
This aligns with the Leadership & Management at the Lead level.
Related topics
Engaging stakeholders, Negotiation, Relationships, Representation, Change management, Recruitment and career pathways; Communication, Leading in the APS, Working in teams, Coaching, Conflict resolution, Performance management, SES orientation
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