MasterCraft Series – Data-driven storytelling
All organisations have a wealth of data to draw upon to create engaging visualisations and infographics but knowing where to start is a challenge.
This introductory session has been designed for content professionals who want to harness data to tell more impactful stories, but do not have a background in statistics.
Participants will be introduced to a powerful new framework to identify data-rich storytelling opportunities across print and digital and learn how to collaborate more effectively with colleagues to produce compelling content.
Presenter
Cameron Pegg
Cameron is a leading content strategist who is a passionate advocate for better corporate storytelling. He regularly speaks at conferences around the world.
Cameron has created a suite of content and writing courses for the Queensland University of Technology Executive Education program and is a founding editorial board member of the Journal of Education Advancement and Marketing (UK).
Cameron is also the creator of DataDeck – a unique tool to help storytellers and teams devise data visualisations and infographics in a matter of minutes.
Facilitator
Anthony Dusan, APS Academy
Participant benefits
- Understand the crucial difference between data visualisations and infographics, and why they should be part of your content toolkit.
- Discover the eight key plots of data-driven storytelling.
- Embrace visual storytelling opportunities, while ensuring accessibility.
Suitable for
All staff.
Category and User level
This learning experience aligns with the Data Profession at the Foundation level.
Price
Free of charge.
How to register - Additional Information
- To enrol in this session you will need a valid APSLearn profile.
- Steps on how to create an APSLearn profile or to view FAQs can be found here.
- If you have moved Departments or you have multiple APSLearn profiles, you can request to merge your profiles here.
- If your training venue is at MoAD, please refer to the directional map to assist with locating the training room.
* Capacity limits may apply. Please log into APSLearn to check availability.
- If the session is full or none of the additional sessions are suitable, you can express your interest, through APSLearn, for this event. You will be added to a mailing list to be notified when a new session becomes available.